Sunday, August 26, 2012

Advertisement Business in Kerala 2012

Kerala advt. fraternity is seeing a sea change in advt. agency versus client relationships these days. More and more big budget clients are hiring fresh and existing agencies to handle their account side by side with the AOR. There are several new kids on the block. Surprisingly these "New Kids" are old boys in new skin. They were the play makers or ace ad men in top notch agencies setting up new agencies. Also big clients with multi crore ad spend is setting up their own agencies to handle the advt. design, ad making and subsequent media buying and releases. This must be a disturbing news to the ad agency world.

Friday, August 17, 2012

2012 Onam Ramzan Shopping Spree in Thrissur

I just heard that Thrissur City has come to a halt due to the Shopping spree of Ramzan and Onam this year. Even though it is raining since morning, people are thronging shops for their festival shopping. Ramzan is gaining more importance in the recent years in Thrissur. It is evident in the shoppers profile and the business class recognises this trend and make special arrangements for the Muslims. The purchasing power of Muslims have shot up and the current weekend rush in the city is proof of that. Ramzan Chandrika is expected in these days. Onam is slated next week. Rain is dampening the mood of both the shoppers and the shop keepers these days and the business class is playing it cautiously with their advt. spend. Releasing more B/W newspaper advt. and less Colour Advt. The Newspapers have added an extra print with more ads and less news to maximise their ad revenues. You will notice that Thrissur and Kerala based advt. is mostly in the thick regular print than in the extra where the Newspapers relegate the North Indian and MNC clients ads.

Baby Oil Label Design

Ramzan 2012 Iftar Invitation Design

Onasadya 2012 Poster Design

Sunday, August 12, 2012

2012 ONAM RAMZAN Shopping festival in Kerala

2012 is a special year for all kinds of Businesses in Kerala. This year Onam and Ramzan are falling very closely and the shops are advertising over the board to attract Hindu and Muslim population. The great surprise is while every business house especially Textile and Jewellery groups along with others are competing to send out the combined Onam Ramzan greetings, the newly opened EMKE silks in Thrissur owned by a Muslim did not mention about RAMZAN in their ads anywhere. They say Onam greetings to all. This is evident in Vanitha magazine and News paper ads.
What will be their Logic behind this ?? 

Sunday, August 5, 2012

Graphic Designing in Ollur

C & O ad-ventures is a Thrissur based Graphic Design & Advertising agency setup in 2004 by George Thekkiniyath of Ollur. The agency is located on Pallikulam Road near Puthen Palli. Call 989503931.