Saturday, February 16, 2013

Advertising in Thrissur

Newspaper Advertisement by Thrissur based businesses are on the decline. Not much ads are seen these days by the Jewellery & Textile big names based in Thrissur. The Sky high Tariff in the Newspapers are a huge deterrent to the businessmen who are always clever in selecting the Media spread. The Automobiles and FMCG brands are putting ads in the local newspapers these days. Tough times for the Ad agencies as well. Newspaper as a medium is loosing its status and Internet advertising has not taken off much in Kerala. The new generation have no time to read the newspaper. It is a loosing battle for the Newsprint Industry.