The new Horlicks advt. ASKING FOR A SIZE CHANGE for kids with the kids making a "premature" statement.
Badlo apne bachpan ka size..!!!
The advt. is very disturbing and the Tagline is off the limits. I am a father of two young kids and I don't think the message will bring in any positive results. The kids of India are already growing at an all time high in terms of height, weight and "everything else" and I mean that including the size of their under wears. They now need bigger sizes, thanks to Horlicks and other steroid injected food material they are getting to eat.
Mr. Prashant Pandey is trying to justify the advt. But the kids seeing and hearing these kind of inspiring Tag lines will try to become more aggressive and the result will be a bigger and better size that will lead to more number of eve teasing, rapes and street brawls. Then the society will cry out loud against the crime committed to the kids, youth etc. etc.
What is the Advt. watchdog ASCI doing ? Ban this advt. right away.